Shoe dog audible6/5/2023 That for the first many years, Nike wasn’t even Nike – it was called Blue Ribbon and they sold a brand of shoes called Tigers that they imported from Japan.That Nike was the upstart, underdog brand compared to the established brands of Adidas and Puma (which are both German brands).I’m not sure I even knew Nike was an American brand. That it was based in Oregon (and started by a bunch of born and bred Oregonians).Here are some things I didn’t know about Nike: I read it all in about three days and kept stopping to tell Bart, “This is SO fascinating” and he very kindly didn’t tell me “I told you so.” Then I started to hear some buzz about this book, and Bart read it and raved about it, and over Christmas break, I picked it up. Before I read Shoe Dogby Phil Knight (Nike creator), you could have fit everything I knew about Nike on a Post-it note.īart’s whole team at work got copies of this last year and it sat on his bedside for months before I finally wondered aloud, “Who is Phil Knight?”
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